Dior Mid-Autumn Festival Gift Box

Dior Mid-Autumn Festival Box
Dior
SP02B / Ultra Laser
SP04A / Hot Stamp Foil
SP10 / Screen Print
SP15A / Box Engineering
AP06 / Hand Finished
IN THE [LAB] — Dear Dior View Insight

This meticulously crafted box designed to present traditional mooncakes in celebration of the Mid-Autumn Moon Festival, pays homage to the timeless Chinese legend of Lady Chang'e and her Jade Hare.

The detail and precision of the coffret is achieved through fine laser cutting that brings the narrative to life with a captivating three-dimensional perspective. The innovative screen printing technique involving six perfectly registered layers of vibrant matte and metallic inks, creates the illusion of fine embroidery. The whole evokes a dreamy and magical atmosphere.

When we approached Made[LAB], we had the vision of a box that would hold moon cakes while capturing the essence of an ancient legend. Their meticulous laser-cutting and innovative screen-printing techniques brought our vision to life, creating a box that is not just packaging but a masterpiece that exceeded our expectations in every way.

Leila El Blida, Chef de Fabrication, Dior, Paris